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Pokémon GO is more than just a trend. It’s a marketing phenomenon. The wild success of this augmented reality (AR) game is a tribute to the importance of putting consumers’ needs first and staying on top of current crazes.

Today, many businesses are capitalizing on the Pokémon GO sensation to boost sales and increase brand recognition. Learn how you can tap into this goldmine of marketing opportunities for your local business.

Published in Marketing & Strategy