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Blog

This is Bloominari's blog, where you'll be able to find lots of great information about marketing, design, strategy and all updates and news about our company and latest projects. 

Everything You Need to Know About Mobile Storytelling

Hello Bloominari fans! It’s Amanda and I’m back with some more knowledge bombs from SXSW 2017. Today I’m sharing the best tips straight from video powerhouse Soulpancake and I can’t to get you started on making vertical videos.

SXSW brought together Soulpancake, a Pretty Little Liar, and go90 by Verizon to dish on what’s new in mobile and vertical storytelling. Before jumping into the panel attendees were treated to a pair of new headphones and an intimate previewing of Soulpancake’s new vertical video series.

After the viewing the panel settled in and schooled us on mobile storytelling. Below I share everything you need to know about mobile storytelling.

How Survey Tools Can Build a Lead Generation Machine

Want to know what your customers want from you? Ask them.


If you want to grow your business, you’re going to have to cultivate leads. Generating new leads is difficult for many businesses, but you can make it easier for yourself using survey tools. Asking your audience what they want from you is a great way to devise a lead magnet, one of the most powerful tools you can use to convert leads to your brand.

Customer Experience First

More and more businesses are realizing how vital a “customer first” mentality is to success. Business is more competitive than ever, and consumers are more discerning in how they spend their time and their money. Relevance is crucial for making an impression on consumers today. The brands that do this best are always looking for new ways to connect with their target customers, and surveys play a crucial role in improving customer relationships.

3 Marketing Musts for New Small Business Owners

New small business owners need to appreciate the power of marketing.

Small businesses face a difficult start without a firm grasp of modern marketing. Some modern marketing tools are very efficient and cost-effective for fledgling businesses. Unfortunately, many new business owners simply assume that it’s “too soon” to start heavily marketing. This couldn’t be further from the truth.


Establishing a New Brand

New business owners usually wear several hats in the beginning stages of their companies. Starting a new business is extremely demanding in any industry, so it’s important to understand the role marketing plays early on. For example, investing early in brand awareness can help attract top talent who want to be part of something new and exciting. Additionally, early investments in marketing typically pay off tremendously in the long run. Your first customers are likely going to become regulars if they have a good first experience.

Bloominari coming to Tijuana Marketing & Beer on April 27th

Do you want to use automated systems to grow your business?

Sign up to get your free ticket to Tijuana Marketing & Beer and we will see you at MINDHub on Thursday, April 27th to learn more about Marketing Automation.
There will be Tijuana's craft beer and networking during the event.

Jaime Nacach, founder of Bloominari (SD, CA), ranked Top 15 Digital Marketing Agency in the United States by UpCity, will explain in his talk the following topics:

What are the new technologies to automate your marketing and sales processes?

  • Learn automation workflows to implement in your business.
  • How to follow up with your prospects and customers in an organized, automatic and simple way.
  • Share examples of successful automation campaigns

Register here for free: http://bit.ly/TMBAprilTickets


Marketing Automation: Aprende a usar nuevas tecnologías para automatizar y crecer tu negocio

¿Quieres saber cómo hacer que tu negocio crezca usando un sistema automatizado de marketing?

Publicar en redes sociales, actualizar tu CRM, dar seguimiento a clientes por correo, hablar con prospectos para explicarle tus productos o servicios. Todo estas actividades absorben mucho tiempo.

Marketing Automation (Automatización del Marketing) es el término que se refiere a la habilidad para programar, agendar o automatizar una o varias tareas para crear campañas de marketing más efectivas y sin invertir horas de tu tiempo.

How Landing Pages, Ad Campaigns, and Marketing Interact in Business

Your marketing strategy’s success hinges on your ability to synergize multiple marketing channels.


Successful modern marketing hinges on the ability to craft impactful advertising campaigns that convert leads into customers, and there are countless tools available for accomplishing this. Three of the biggest contributors to your marketing success will invariably be your marketing automation platform, ad campaign, and landing pages. When you get these three facets of your marketing efforts working in sync with one another, the results can be astounding.

Ways To Adapt Storytelling To Your Marketing Strategy

Each Spring over 30,000 people travel to Austin, Texas for the mega-festival that is South By Southwest. Now in it’s 31st year SXSW is a well-oiled machine and touts a robust programming for interactive, film, music, and gaming. There is something for everyone at SXSW and 2017 was no different.

I’m Amanda, a social video expert and over three articles I’ll be sharing with you what I learned at SXSW. From Marc Jacobs to Kesha to Virtual Reality to gaming and beyond, I’ve got a lot of knowledge to pass around. Get comfy, grab a notebook and let’s get started with adapting storytelling in 2017.

Landing Pages vs. Websites: What Is A Landing Page?

You may have heard the term “landing page” from a marketing agency or an employee or maybe even from reading the headline of this blog post.

You know what a website is. But what is a landing page? How does it differ from a website? How is a landing page used?

Definition of a Landing Page:

A landing page is a single web page that is most popularly built to acquire leads through a short online form. In general, a landing page directs the visitor to it’s single purpose, which is for them to click the main (or only) call-to-action button (CTA), such as “Buy now” or “Signup”. 

Whereas websites are a multitude of pages with various information, media, lead capture forms and call to actions (Learn what a Call-to-Action is), an efficient landing page should just focus on one informational subject and have one call to action (CTA). The goal of a landing page is to get conversions, and landing pages can be stand-alone pages (without navigation to your website) or can be located on your website.

Google Business 360° virtual tour of our marketing agency

Want to take a peek at our offices?

Thanks to our new Google Business View 360° virtual photography tour now you can literally put your virtual self inside our offices. 

If you're familiar with Google's StreetView feature inside Google maps, you're familiar with how it feels to drive around town and be able to literally "look around" the streets. The same feeling of "Being there" can now be experienced through Google's local listings "See inside" business feature, that allows web users to take a 360 degree tour of the inside of a business. This is a great new way for existing and potential clients to get a feel for what your office or physical location looks like from the inside, without them having to actually be there. 

4 Ways to Take the Load off Your Small Business

If you’re feeling the strain of the daily grind in running a business, you’re not alone. Many entrepreneurs and small business owners try to take on too much, which can end up negatively affecting the business in the long run.

Marketing Automation Helps You Serve Customers Better


Small business owners typically wear several hats, especially in the early days of running the company. Most startups don’t have the financial security to hire staff to handle IT support, payroll, marketing, customer service, and various other aspects of the business. Most of the basic tasks of this nature will fall to the owner or founders until business picks up steam and they gain the liquidity they need to hire staff.

25 Digital Marketing Strategies & Takeaways from Traffic & Conversion Summit 2017

This last weekend I attended one of the most amazing digital marketing conferences there is in the world, the Traffic & Conversion Summit 2017 in San Diego, California - organized by DigitalMarketer.com. It’s a conference designed for more advanced and experienced marketers and marketing agencies, rather than for people looking to get started in digital marketing. The speakers dig deep into marketing strategy, things that work and don’t work, the exploration and testing of new technology and much more.

During the four days of packed back-to-back sessions with some of the leading experts in digital marketing, thousands of words in notes and over 300 photos shot with my phone of some of the slides; here’s a list of my top 25 takeaways, tips and trends of the state of digital marketing. Do keep in mind that approximately half or two thirds of the sessions were led by the internal team members of DigitalMarketer.com

Setting your business up for success

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