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Jaime Nacach

Jaime Nacach

Marketing Strategist

I love helping small businesses with their digital marketing and business strategy. I'm a young man with a passion in entrepreneurship and international experience in business development, marketing, sales, and web/graphic design. 

Find me on: Team Page | LinkedIn | Google+Personal Website

Hello, welcome to Marketing Fridays episode 18.

Today I'm going to be going through the differences between three major CRM and email marketing software and that is AgileCRM which you see here as well as ActiveCampaign and Autopilot.

So here internally I'm already using for the company for our digital marketing agency AgileCRM and we love it, but there are some limitations based on the plan that we are in and we really wanted to test other email marketing focused CRMs. So all other tools, in fact, Autopilot is not really a CRM, it's really just more for automated email marketing.

ActiveCampaign is definitely a combination of both... like AgileCRM, it is both a CRM as well as an email marketing automation software. Then, of course, the one we already use called AgileCRM which really has a lot of different features and we really love it for that. 

Hello again, welcome to Marketing Fridays.

This is part 4 of 12 ways to save time and money in your sales and marketing tasks. So if you haven't seen the first three parts, make sure to go back and see those first. They're going to be the ones where we shared already nine different ways. These are going to be the last three. 

Make Your Website Visitors Stay

Interactive content has proven many times to be an essential aspect of building strong engagement with your leads and customers. At the different stages of your sales funnel, you have to bring interactivity to be able to hook your target audience.

The typical blog posts and articles usually bring uninspiring results, despite all efforts invested in creating them. 

In your B2B marketing campaigns, you can stand out in the endless streams of information and promotions reaching your audience through a variety of content, channels, and devices.

Use these 10 interactive content archetypes to superglue your website visitors, engage your leads, and drive consistent sales:

Hello, this is Marketing Fridays Episode 16.

This is part 3 of 12 ways to save time and money in your sales and marketing task.

So the seventh thing you can do to save time would be to track whether or not your contacts receive, open and click your emails. There are several different types of extensions or built-in features depending on the CRM that you're using that lets you see whether or not the people who you been in touch with have actually received what you sent them and that saves you a lot of time, so that you don't have to follow up by sending additional emails or calling to make sure that they actually got what you sent them. 

Hello and welcome back to Marketing Fridays Episode 15.

This is going to be part two of twelve ways to save time and money in your sales and marketing. 

So for the fourth thing that we're going to be showing to you, that's going to be how to save your new clients into your accounting system. So saving new clients from your CRM system in this example, into for example here, QuickBooks Online. So another way to save some time, in this case specifically for sales, we set up a Zapier zap or a synchronization between AgileCRM and QuickBooks Online. So that the moment that I tag a specific contact, in this case we tagged with a tag called "invoice", that contact's information every 15 minutes through Zapier will automatically add that new customer into a customer within QuickBooks. 

Hello, welcome back to Marketing Friday's in episode 14.

Today we're going to be starting a series - a four-part series of 12 ways to save time and money in your sales and marketing tasks. So we're going to focus on three on each of these episodes. So these are going to be things that are going to show you how to do things faster by using software to learn more and be more efficient in your day to day job. So let's start with number one.

The first one, that's a very important one is the ability to sync your contacts usually from Google or the email that you use. A lot of people use Gmail or GSuite or Google Apps for work. The first thing that you want to do in order to save time is being able to synchronize all your Gmail contacts to be sent to your CRM. 

Welcome to Marketing Friday's episode 13.

Today I'm going to quickly go over five benefits of email marketing automation. This is basically the idea of why you should be doing marketing automation. Most of it is usually done by email, so let's discuss.

1. One of the most important benefits of automating your marketing is the fact that you can save a lot of time and thus also a lot of money, once you do complete setting up your email campaigns? Why? Because there's going to be a lot of things being done automatically without you having to manually send emails. So that's benefit number one.

Sales automation is no longer a strange concept. It’s become an integral part of B2B management operations. However, the digital disruption is impacting it very strongly.

The good news is, we are living in an exciting time of rapid change and massive disruption to many industries. Exponential change in sales automation technology is bringing fantastic opportunities to B2B companies and online marketers. 

If you’re ready to thrive in sales automation even in this age, here’s exactly how to go about it:

Applying these small practices can make your small business rank on top!

Organic search is typically the largest traffic source for any B2B website, usually accounting for 60-70% of total traffic. But simply receiving this organic traffic doesn’t mean that it’s the right traffic that is going to convert. 

I’ll show you how to better optimize your web pages so you can rank in Google top 10, attract the right people, and grow your revenue.

1. Make Your Website Mobile Responsive

One of the keys to rank high in the search engines today is having a responsive website design. This is because a responsive website allows a desktop computer, a tablet, and a smartphone to access your website easily. 

Welcome to marketing Fridays Ep 12.

Today we are going to be going over the seven steps for setting up your email marketing automation campaign.

The first step is that you want to make sure that you're going to become an expert in your specific topic or industry. Why? Because people are going to be attracted to your content based on your expertise. So you want to make sure that you really first think about, what it is that you want to share with the world before you start creating your email marketing or general automation campaign. So the first step within that step is to make a list of topics that you commonly talk about with your customers. 

What it is that you normally share with people that you're talking about, that's usually the same thing that you should be talking about through your emails or through your marketing automation? You got to keep in mind that you are here to solve people's or companies' pain points. So you want to think about what content would I share that will directly relate to how I'm helping people. So keep that in mind whenever you're going to be listing the different types of topics or things that you want to talk about.