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Friday, 15 December 2017 07:15

How to Create a Loyal Customer Base

The 5 Best Practices to Repeat Business

Building customer loyalty is a monumental task for any company of any size. As the competition gets stiffer and market preference continues to change, it only takes one blunder to turn the whole game around. Whether you are running a well-established brand or a startup venture, you have no option but to meet customer expectations with quality service if you wish to stay relevant in the dawn of rising business competition today.

So how exactly can you do that? Here are some of the best practices that can help you to retain loyal customers and increase levels of repeat business.

1.Think Long-Term – Make Customer Service a Key Business Strategy

Consumer Reports surveys have shown that nearly 91% of customers will not do business with you a second time if you botch the first encounter.

Published in Marketing & Strategy

As a business leader, you need passion to motivate your clientes and your team

Finding your passions as a leader and learning ways how to cultivate them in your organisation is critical to running a high-performing business. Any business, more specifically a start-up venture, is a gamble but if your business idea is one that can potentially be profitable, then having an innate passion for what you do will make the difference between success and failure.

Here are five reasons why:

Running your own business is a no easy accomplishment. With a lot of moving parts that you need to keep in check, it can be quite challenging and daunting to operate. But when done right, venturing into your own business can be one of the most rewarding decisions you’ll ever make in your life.

If you’re planning, yet still afraid to take the challenge of entrepreneurship, then worry not because we’re here to help you out. Here are top 10 secrets you need to know to run a successful and profitable business.  

Get access to the complete video recording of the webinar that will show you how you to optimize your business using a customer relationship management system (CRM), along with the use of sales and marketing automation technology. Our San Diego marketing agency's founder, Jaime Nacach, walks you through our unique infographic on the "Best Software Stack For Small Businesses", which explains how to take advantage of today's multitude of web-based apps and connect them with each other to create a super power sales and marketing business tool.

To watch the recording of the live webinar that was presented on August 10th, 2017, please visit SCORE's website, whom hosted this webinar. Free registratioin is required to access the video recording.

The Simplicity of Trello.

Staying organized these days seems to be just as hard as ever, even with the thousands of apps and tools out there designed to make things easier.  But one tool really stands out among the rest for online marketing and practically anything else - Trello - and it's because it's so darned simple.  Imagine an old time card punch system. The card sat in the "out" slot until the employee came in, entered data to the card (by punching it) and moved it to the "in" slot.  At the end of the pay period, the cards would be collected and taken to another location for processing paychecks. This is the simplicity of Trello.

Published in Marketing & Strategy