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Did you know that Google makes changes to its search algorithm almost every day? Yes, it does. Even though these are not major updates, they’re all aimed at improving search results for the user.

As a website owner, you should stay informed about the latest trends in search. Why? Because ignorance of a factor could lead to a penalty.

Worse, you could violate a new rule set by Google and experience a minor or major drop in organic website traffic and rankings.

What proactive measures are you taking to prevent such events? How do you get on Google’s good side while improving user experience?

With 2018 in full swing, here are the top 5 Google search ranking factors that will influence your search rankings in real-time:

Published in Technology

Applying these small practices can make your small business rank on top!

Organic search is typically the largest traffic source for any B2B website, usually accounting for 60-70% of total traffic. But simply receiving this organic traffic doesn’t mean that it’s the right traffic that is going to convert. 

I’ll show you how to better optimize your web pages so you can rank in Google top 10, attract the right people, and grow your revenue.

1. Make Your Website Mobile Responsive

One of the keys to rank high in the search engines today is having a responsive website design. This is because a responsive website allows a desktop computer, a tablet, and a smartphone to access your website easily. 

Ever wonder how businesses appear on Google Maps and Google Search Results?

If you’ve ever wanted to find out exactly what you need to do to add your business to Google’s local search results and maps results, we’ll teach you what you need to do. There’s no magic, special accounts or privileges, or any cost to do so! It’s totally free and anyone can do it!

An important fact to mention is that the process of adding your business to Google also creates a Google+ (Google Plus) page for your business. Google now uses Google+ pages as the main focal point of Business pages on the Google network. Your Google+ page will in fact be your Google Local listing (Now just called your Google Maps listing), which also used to be called Google Places (Now part of the Google My Business dashboard).

In fact, Google is so interested in having you add your business listing to their directory that it has now launched and entire team devoted to this task. Google is calling this new initiative “Get your Business Online” (GYBO). The GYBO team is traveling across the US giving free sessions on how to put your business on the map. But you don’t need to attend the seminar to figure it out, we’ll spell it out step-by-step for you:

Step 1: Search for Your Business

Published in Marketing & Strategy

Yep, Bloominari made it to Google's 1st page!

Getting to the first page of Google's search results is the goal of most online marketing strategies, and we'd like to share this mini celebration with you.

Bloominari can now be found on Google's first page for a few of our industry's keywords, and that's a reason to celebrate!

Getting here is no easy task, and it has taken over 10 months of hard work, dedication, the creation of lots of valuable information for our target audience through our blog, and other search engine optimization (SEO) techniques. 

Published in News