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The Industrial Revolution, which began in the 1700s, was a critical turning point for mankind because it allowed businesses to manufacture and produce items faster, cheaper and more efficiently by use of machines.

After reading this, you should find yourself seeking out automation technologies for an “Industrial Revolution” within your own business.

However, instead of helping you find technologies that will increase production of your merchandise, I’m going to educate you on one type of modern computer technology that will improve sales and efficiency while reducing costs and human error.

If you’re really excited about automating your business but you don’t have a big budget to invest in expensive tools out there, this article is for you.

Marketing automation is evolving very fast. According to a recent Clickz survey, “59% of Fortune 500 companies now use marketing automation along with 95% of SaaS-based companies.” About 26% of businesses extensively use marketing automation software to manage lead generation.

Published in Marketing & Strategy

There is no question that business automation can help you get more sales and increase your engagement.

So, the question is: What's stoping you?

And that's precisely what we aim to answer in this exclusive SCORE webinar featuring Bloominari's very own, Jaime Nacach.

Published in Events

CRM and marketing automation software are popping up all over the blogosphere. Many eCommerce and customer service oriented sites are using these systems to improve efficiency, but many are asking: what are they, what do they do and how do they differ? 

Published in Technology

Have you heard of the best CRM + Sales & Marketing automation software for small businesses?

In case you haven't heard, AgileCRM is one of the best and most complete web-based CRM (Customer Relationship Management) system + business automation software that exists for entrepreneurs, family businesses, local small companies, or any organization on a tight budget who wants to keep it's monthly software costs as low as possible. 

As a small business ourselves, we've been in the constant lookout for finding the best value for our money when it comes to investing in monthly Software-as-a-service sales and marketing apps. Before we switched to AgileCRM in January of 2016, our marketing agency was using Solve360 as our main CRM + project management tool. Solve360 was great, but we knew we needed a much better CRM system that included E-mail marketing automation and more advanced tools for a modern and technology savvy company like ours. 

Published in Technology
Monday, 05 June 2017 07:00

What is an Email Drip Campaign?

Marketing automation is a tricky area for many marketing pros, but it’s important to understand the potential automation has when executed well. Email marketing has been a staple of the marketing world since the dawn of the internet, but many marketers unfortunately overlook its lasting potential, especially when you curate your automation to your readers’ actions.

Many companies rely on very basic forms of automation such as receipt emails after completed transactions, confirmation emails after customers perform specific actions, support ticket information, and other basic automatic messages. A drip campaign takes automation a step further and leverages automation as a more valuable marketing tool.

Published in Marketing & Strategy

Welcome to Marketing Fridays Episode Number 6!

Today, I am going to be introducing you to Zapier.com, which I believe is like your web automation genie. It’s a really important part of what I have been talking about previously and it is also important for you to understand in order to really do a lot of great marketing automation in the future episodes that we’re going to be talking about.

Published in Video Blog

This is Jaime from Bloominari. Welcome back to marketing Fridays and today, we’re going to be on Episode 5, talking about business and marketing automation concepts. So, important things you should know about automation in order for you to understand the rest of the future that’s what we’re going to be talking about.

Let's get started. The first thing that you should know is what’s the difference between business automation and marketing automation.

Published in Video Blog

Hello, this is Jaime Nacach again from Bloominari and welcome to episode 4 of #MarketingFridays.

Today, we’re going to be talking about the CRM and what is the CRM which is a very important tool for marketing animation, a very important tool for sales and marketing in general. So, let me explain what a CRM is first and I’m going to be giving you 10 different ways that you can actually use a CRM both for sales and for marketing. 

And today, I’m going to be doing this a bit differently because I’m going to be recording my face while I’m also going to be showing you my screen.  Alright?  So, let’s get to it.

Published in Video Blog

#MarketingFridays Episode 2

Full video transcript and video below.

Hello, this is Jaime from Bloominari and welcome to the second episode of Marketing Fridays.

Today is January the 13th 2017 and today I'm going to be talking to you about 15 different categories that are related to automating different parts of your business. Yes, as I said we're going to be focused on marketing automation ionn most of these episodes but I definitely want you t get an idea what different things you can do and automate many things within your business that are going to help you save again a lot of time and hopefully also a lot of money.

I'm all about trying to make my day more efficient and finding amazing tools that will help me work better. And I know that a lot of small businesses have the exact same challenges and want to do the exact same things. So now let me switch to my screen and let me show you the 15 different categories of how you can automate or make things that are going to help you work faster. Thank you.

Published in Video Blog
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