Top of the list and likely most famous. Hootsuite is venerated because it fulfills all that successful social media marketing is about: speed and efficiency. It automates and schedules posts. It gives you analytics and social media monitoring tools. It pulls in articles written by your team members and supports social network integrations for Twitter, Facebook, Instagram, LinkedIn, Google+, YouTube, and many more. The Hootsuite App Directory helps you load to other places that include MailChimp, Reddit, Storify, Nexgate, Tumblr, and Marketo.
Postling allows small business users to publish on multiple networking sites through one centralized location. David Lifson, CEO of Postling built the company when he realized that many multi-posting sites, such as Ping.fm contained your truncated post that then led to their page, not to your site. Your post was shortened, too.
Aside from posting to multiple systems, you can also use Dlvr.it to generate an RSS feed from many sources, which you can then use in places that support RSS import.
ifttt.com has become the hip site. It uses a sort of process logic that links "If this, then that" (ifttt). So, for instance, you can specify that if you post to LinkedIn, you want the site to automatically replicate that post to other specified sites, such as Twitter, Facebook, and so forth. The site has become popular for creating chains of so-called “recipes” where changes on any one website cause changes on another. It "cooks" about 20 million "recipes" a day.
ManageWP helps you manage multiple WordPress websites from a mega-dashboard that allows you to also do other things, such as manage comments, plugins, backups, analytics, updates, and database optimization. It’s an all-in-one platform that helps you “schedule backups, migrate WordPress websites, automate updates, monitor website traffic, and SEO”. It costs, but I’ve heard users say it’s worth the price.
Gremlinsocial.com a social media management platform that allows you to simultaneously post to Twitter, Facebook (profile and page), Linkedin, and Linkedin Groups. You can connect your blog feed, schedule posts, and create recurring videos.
The system our marketing agency uses says that it: “Manages social networks, schedules messages, engages with your audience, and measures ROI from our all-in-one dashboard.” You can publish posts on Facebook, Twitter, Google+, Pinterest and blogging sites, schedule posts in advance with photos or videos attached, monitor mentions of your brand, measure your social media ROI, use their special leads generation app, and set up accounts for multiple clients and contributors. Of course, it costs, but it’s totally worth it.
Sendible, The system our marketing agency uses, says that it: “Manages social networks, schedules messages, engages with your audience, and measures ROI from our all-in-one dashboard.” You can publish posts on Facebook, Twitter, Google+, Pinterest and blogging sites, schedule posts in advance with photos or videos attached, monitor mentions of your brand, measure your social media ROI, use their special leads generation app, and set up accounts for multiple clients and contributors. Of course, it costs, but it’s totally worth it.
Time’s short, but you’ve got one urgent, world-shattering, or business promoting article that you need to send off to customers who frequent five or more different platforms.
No worry, there are at least seven terrific tools that can do it for you for free, or for a fraction of the cost. Many, too, throw analytics, brand monitoring, SEO, and post-scheduling (among other goodies) into the mix.
Also, try these resources:
- Twitter Tools, created by Sprout Social, automatically distributes new posts to Twitter. It costs.
- socialoomph.com is another good content aggregator with options for blogs and all the right social websites.
- Multimi helps you post to multiple sites at once. It’s free.
- Buffer schedules posts and loads from one social media account to another.
- Sociota costs but helps you manage multiple pages, profiles or groups on a single dashboard side from offering other tools that the other social network integration resources lack.