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Blog

This is Bloominari's blog, where you'll be able to find lots of great information about marketing, design, strategy and all updates and news about our company and latest projects. 

Top 10 Customer Service Automation Software

Customer support is the key aspect for both B2B and B2C companies. It doesn't matter the size of the business, without an effective customer service system in place, nothing else works.

Building a positive image in the customer's mind is the direct result of a good customer support — and you need the right software to power it.

If you want to continually keep your customers satisfied, then you need software tools that can make the journey easier. You simply want to automate the tasks as much as you can. Trust me, you really can't achieve significant results if you choose to do it manually.

That said, here are the top 10 customer service automation tools you can choose to make the task of customer service rewarding.

Bloominari Named Best Sales and Marketing Automation Solutions Provider in Southern California

We are very excited to announce our company, Bloominari, has been named Best Sales and Marketing Automation Solutions Provider in Southern California by Corporate Vision (CV) Magazine! 

Corporate Vision is a resource for leaders and decision makers looking to be informed and to improve every area of their businesses.  CV is dedicated to working around the clock to shine a spotlight on the brightest, best performing and most deserving companies and individuals from around the business world. 

Ready, Set, Convert - 7 Digital Marketing Strategies for 2018

Digital marketing gets better every day. Because marketers are always looking for better means to convince and convert customers. They are looking for new strategies and refining the old ones so that they can have a competitive advantage in business.

You know that this “advantage” would mean more customers, which results in more profits and a better business. Isn't that what you want? 

As exciting as this may sound, a study by SmartInsights found that 49% of organizations have no clear digital marketing strategy. Furthermore, HubSpot reveals 39% of marketers think their organization’s marketing strategy isn’t effective.

This is why you need to improve upon your strategies in 2018 to get your business ahead of the tough competition. 

That being said, I want to show you some of the proven digital marketing strategies that will bring real results this year.

How to Set Up a Website Quiz to Generate Leads and Drive Sales

Have you ever completed a BuzzFeed-like online quiz in order to find out how you “rank” or “score” compared to others who also participate in the quiz? Chance are you’ve taken at least one of these types of quizzes. It’s our human nature to want to participate in these types of quizzes to see how we stack against others, or simply out of the curiosity to find out the “secret” or “answer” that the quiz promises to solve. 

Most people wouldn’t spend too much time deciding whether or not to take a quiz online, as they’re usually short, fun, and easy to complete - plus they come with the reward of knowing your result upon completing it. Yet, if that same quiz was called an “online form”, or “survey”, then most people might think twice before deciding to commit their time and attention to completing such form or survey. Even if the actual quiz or survey had the same questions, the fact that one is labeled as a quiz automatically breaks the barrier people have to complete it. Why? Because in most instances the quiz becomes a game, and a challenge, rather than a “task” you have to complete.

7 Sales Enablement Tools Everyone Is Talking About

Sales enablement tools can improve the performance of your sales department, enhance productivity and boost your revenue.

76% of marketers responsible for content forget about the benefits of sales enablement. However, companies with strong Sales and Marketing alignment can achieve up to a 20% annual growth rate, compared to companies with a poor alignment that face 4% annual revenue loss.

If you’re ready to automate your sales processes to achieve even greater results, you need to understand your prospects and customers and be ready to implement sales enablement best practices (i.e., tools and strategy) when communicating with your customers. 

In this article, let’s talk about the 7 sales enablement tools you should be using to drive significant sales results in your business.

5 Mistakes With Your Website Popups (Including Examples and Quick Fixes)

A good popup not only helps you to build your email list quickly, it's also a powerful tool for presenting relevant offers at crucial moments when your customers will respond to it.

Sadly, most people hate website popups because they can be annoying at times. If the popup doesn't show up at the right time, you might end up losing a customer who's ready to buy your product or service. 

In this in-depth article, we look at the 5 popup mistakes website owners are making and how to quickly fix them. We'll also share examples in each part so you know exactly what not to do.

Customer Service & Live Chat Applications for Generating New Leads

Here’s a (sarcastically) bold statement: People love to communicate. 

Here’s another one: People need to communicate with businesses.

Those statements shouldn’t be surprising. So, why do so many businesses make communication difficult and time-consuming?
It’s almost as if these businesses don’t want consumers to reach out to them. 

By 2016, more people were using messaging apps than social media. Every year, fewer and fewer consumers are using a phone to contact a business’s customer service and are instead opting for digital customer service avenues. Companies not following this powerful digital shift are getting left behind.

8 Things You Should Know Before Buying CRM Software

Improving efficiency and minimizing manual tasks to the barest minimum are the pursuit of every business. One of the ways to ensure you’re always on top of your game is by using a Customer Relationship Management (CRM) system. This is where most B2B companies give up. Because they can’t seem to understand why there are so many CRM tools whereas only a handful of them truly works. It turns out the majority of CRM providers are out to make some money, or what do you think? The good news is, having used and tested a couple CRM software systems, here are the 8 important things to know before you complete your order:

Bloominari's Blog on Top 5 Best Web Design Blogs of 2018

San Diego, California - May 1, 2018.

We're happy to announced that our Bloominari Blog has been listed in the top Best Web Design Blogs of 2018

Blogs to Follow for Solid Web Design

Web design is becoming more relevant than ever as users navigate through countless websites expecting to find the most desired information with ease.

A design that does not fit well with the information that is being presented on the website will affect the overall user experience. Therefore, it is very important to know what elements go into having a layout that actually works to effectively communicate the message you are trying to send.

How Mobile Marketing Can Help Small Businesses

Today, people spend more time on their mobile more than on their desktop. According to the surveys in the infographic created by Filmora, 48% of millennials watch videos exclusively on their smartphones. From checking an email to visiting any website to check its content, the small mobile screen is convenient and versatile enough to organize your work. Each and every thing you could only previously do on your desktop can now be carried out on your mobile device.

Moreover, Google supports mobile marketing strategies more than any other device as one can reach the consumers on the go with a range of advertisements accessible on mobile devices. Now, obtaining personalized, location and time-sensitive information is simple and easy with smartphones. Let’s check out some of the most important features of mobile marketing.